Interbrand Design Forum
Organize and explain the strategic structure between brands within a portfolio and clarify those relationships for customers. We guide the active management of each brand, with the clear goal of maximizing total portfolio value.
Strengthening the Medtronic brand after an acquisition
The right corporate brand post-acquisition
How brand changed a CRO culture
Rebranding an ingredient product brand
Brand positioning to drive business results
Medtronic revolutionizes healthcare
BrandSight: Branding during mergers & acquisitions
6 Principles to Compete in the Healthcare Ecosystem
BrandSight: Are You Thinking About Brand Architecture?
Vital times: The changing role of brand in healthcare
Growth starts here