R. John Fidelino to serve as Jury President during Cannes Lions International Festival of Creativity

February 28, 2018


Cannes Lions International Festival of Creativity taps InterbrandHealth’s Executive Creative Director. R. John Fidelino for the role of Jury President, overseeing the Health & Wellness Lions jury for 2018.

Having served as a Health & Wellness juror in 2015 and Pharma juror in 2017, Fidelino is a veteran when it comes to judging creative work at Cannes Lions. As Lions Health moves into its fifth year, Fidelino will provide guidance and oversee the jurors involved in judging this year’s creative concepts across the health & wellness sector.

“There have been a lot of great creatives who’ve led and been on the Health & Wellness jury. I’m honored and proud to represent InterbrandHealth’s unique perspective on the space,” said Fidelino. “Creativity in healthcare has the power to get people focused on their health and stay well. Great creative in this category can shape attitudes, change expectations, and, ultimately, advance society. Creativity in healthcare, therefore, must be cultivated to make the biggest impact. Lions Health gives our community the forum to define what great looks like in the industry and push it forward.”

Cannes Lions Festival Director Louise Benson noted, “One of the most exciting things about Lions Health is the huge improvement in the quality of the work we see each year. From the highly regulated work created for physicians and HCPs, to some of the most important communications in OTC, public health and beyond, today’s healthcare industry is served by a new generation of superior creative work. With R. John and Rich Levy (Pharma President) leading the two Health juries this year, I know the bar will be that much higher in 2018, but I’m confident this brilliant industry will rise to the challenge.”

The 2018 Lions Health will run from June 18 – 19 in Cannes, France.

Lions Health Press Inquiries: press@canneslions.com

About InterbrandHealth
InterbrandHealth is the only full-service branding consultancy with an exclusive focus on health, and the global center of excellence for all health and wellness business at Interbrand. For more than 35 years, we have combined strategy, creativity, and analytical rigor to help companies grow and achieve leadership positions in their industries. As the leaders in brand valuation and the publisher of the Best Global Brands ranking, Interbrand has pioneered the idea that brands have a tangible value as business assets. In 2016 InterbrandHealth published the inaugural Best Pharma Brands, a Top 10 brand ranking of global biopharmaceutical companies. As part of Interbrand and the Omnicom Group Inc. (NYSE: OMC), InterbrandHealth provides service and support in all key global markets. For more information, please visit us at InterbrandHealth.com and follow us on Twitter, LinkedIn, and Facebook.

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